I bring a mix of skills to the table: brand storytelling, compliance-minded messaging, data analytics, and editorial precision. In my healthcare roles, I’ve led content strategy for Medicare Advantage, Medicaid, and individual marketplace plans, and drove digital initiatives for all lines of business, translating complex systems into messaging that speaks human and moves people to action.
 

• Creative + Compliant
  I craft content that resonates with members and meets CMS and all other government and brand requirements. That means fewer rewrites, faster approvals, and streamlined content that's accessible and compelling.
   

• Storytelling + Strategy
  I don't just write copy, I shape narratives that align with your brand voice, member needs, and measurable goals across email, mobile, digital, and print. Relevant content pitched at the right time and place forms authentic connections that remain long after the scroll.
   

• Meticulous + Deadline Driven
  With a background in publishing and performance, and compliance, I sweat the small stuff. From the tone of a sentence to the structure of a campaign, I ensure every element works together and connects with the audience.
   

• Collaborative + Cross-Functional
  I’ve worked alongside legal, brand, product, sales, editorial, IT, and clinical teams. I've formed professional partnerships with providers, brokers, authors, agents, and agencies. I know how to keep communication smooth, stakeholders aligned, and projects moving in the right direction.
   

Whether you’re launching a new campaign, refreshing your brand voice, or need a steady hand on member communications, I bring the experience, agility, and care to make it happen.